The Brew Tour is an exhilarating celebration of community, diversity, and exceptional craft brewing!
Hampton Roads Pride is thrilled to present this six-month odyssey, inviting you to embark on a flavorful journey that transcends boundaries and embraces the vibrant essence of the LGBTQIA+ community.
Together, let's make every sip count and celebrate the colorful mosaic of identities that define us. All aboard the HRP Brew Tour 2024—a journey where every pour is a celebration of unity and pride.
"This tour isn't just an event; it's a vibrant movement shaping a brighter, more inclusive future for all!"
- Participants acquire a Brew Tour virtual wallet card from Hampton Roads Pride
- Exclusive deals are offered by each brewery (e.g., discounts on beers, buy-one-get-one-free, 10% off TO-GO Beer, Discount Growler Fill, etc)
- Participants collect points from visiting each brewery within six months for exclusive offers
- Participants share photos on social media with #HRPBrewTour and the brewery
- Checkpoints throughout the tour offer chances to win prizes by presenting the virtual wallet card
- Participants' points will be tiered based on the number of breweries they have visited and scanned their digital wallet card from
- Earned merch ranges from exclusive apparel to VIP Experience access and PrideFest backstage passes
- Host a Pride Event
- Invite Hampton Roads Pride to attend
- Hampton Roads Pride will announce it as a brewery on official brew tour announcements and maps
- Hampton Roads Pride will set up a table where digital wallet card holders can collect their prizes
- The Brewery donates a percentage of Gross Revenue Sales from event hours to the Hampton Roads Pride Scholarship fund
- No, breweries can still be part of the tour without being a checkpoint.
- Inform Hampton Roads Pride that you want to be included in the Brew Tour and provide your exclusive one time offer
- Align yourself with an initiative aiming to enhance visibility, create inclusive spaces, champion safe environments, and support community programs and scholarships.
- Enthusiastic, beer-loving customers driven to your business
- Marketing of your business via Hampton Roads Pride's social media and website
- Logo placement on Brew Tour Merchandise
- Recognition at PrideFest 2024